Challenge

Interpreting at a strategic meeting with European automotive representatives, ensuring clear transmission of technical, creative, and marketing concepts.

Solution

✔ Preparation with specific vocabulary in automotive and advertising

✔ Use of the Infoport system to facilitate interaction between teams

✔ Adaptation of tone according to the type of intervention (technical, creative, or commercial)

Result:

✅ Facilitated fluid exchange of ideas during campaign launch

✅ Supported agreement consolidation between Italian and Spanish offices

✅ Enabled active engagement by over 20 marketing and sales managers